The Gist
Mariska Hargitay wore nothing but a trench coat and a bold red lip for her new Cetaphil campaign.
The actress also donned a plunging grey tank top and matching slinky pencil skirt.
Hargitay has been loving red lately, as she wore a merlot-colored gown to the Emmys 2025 and an asymmetrical cherry-red dress to Kering’s Caring for Women dinner.
Whenever Mariska Hargitay does a thing, expect to be gagged. With each head-turning red carpet outing, the Law & Order star solidifies her place as a fashion icon, and the same can be said of her newest campaign.
Carin Backoff
Mariska Hargitay models for Cetaphil.
Hargitay teamed up with Cetaphil to launch the brand’s Skin Activator Hydrating & Firming collection, and, of course, she did so in the most iconic way possible. It appears the actress is in her red era, as on the heels of her asymmetrical gown at Kering’s Caring for Women dinner and crimson velvet frock at the Emmys 2025, she embraced the cherry hue via a bold lip and, well, not much else.
Carin Backoff
Mariska Hargitay models for Cetaphil.
Carin Backoff
Mariska Hargitay models for Cetaphil.
Hargitay posed for sultry photos on a black couch wearing nothing but her fire engine-red lipstick and a trench coat. The mom-of-three showed off her toned legs, and accented the sexy ensemble with black pointed-toe stilettos, layers of chain bracelets, and a charm necklace.
As for beauty, Hargitay’s skin was unsurprisingly glowing. She glammed up with defined eyebrows, dark eyeliner, fluttery eyelashes, rosy cheeks, her statement lip, and matching red nails. She wore her medium-length locks down in soft waves with a middle part; her tresses looked noticeably darker in the snaps, a departure from her signature caramel highlights.
Harigitay kept the fashion parade going with an outfit change that saw her in a semi-sheer plunging gray tank top, tucked into a matching slinky pencil skirt. She kept her jewelry, shoes, glam, and hair consistent.
Getty Images
Mariska Hargitay attends the Emmy Awards on September 14, 2025, in Los Angeles, California.
It’s truly one hit after the next with the My Mom Jane director. She captured eyes on the red carpet at the Emmy Awards earlier this month in a maroon-colored velvet gown that featured a corset bodice, low neckline, figure-hugging silhouette, and floor-sweeping train. She styled her hair in bouncy curls with a side-part and glammed up with bronzy makeup. Opulent diamond drop earrings and matching rings finished off her bombshell look.
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