Dropout, the streamer and media company formerly known as CollegeHumor, has made key hires and promotions across its growing production, development and marketing teams.
New hires include Alexandria Black-Davis as head of marketing, Lindsay Wilkinson as head of production, and Elyse Findley and Rosie Kaller both as development managers. Additionally, Dropout staffer Ebony Elaine Hardin has been promoted from supervising producer to director of production.
The wave of changes come on the heels of Dropout’s paid streaming service, which is home to “Dimension 20,” “Game Changer,” “Make Some Noise” and more comedy shows, reaching 1 million subscribers last fall and the company’s addition of an elective “Superfan” subscription tier. The additions are part of Dropout’s overall strategy to grow its development slate, license and acquire new programming, expand production capabilities and prioritize marketing strategies for each project.
“We couldn’t be more thrilled to welcome Lindsay, Alex, Elyse and Rosie to our team at Dropout, and to elevate Ebony to her well-deserved leadership role,” Dropout CEO Sam Reich said. “As we hit new milestones as a business, expanding our production, development and marketing teams is a natural and exciting next step. We can’t wait to see how these talented team members elevate what we bring, and how we bring it, to our audience.”
Black-Davis has led teams at major retail and media companies like BELLA+CANVAS, Shinola and Whip Media. She will lead all marketing efforts at Dropout and will be at the forefront of scaling the brand to its fullest potential.
Wilkinson will oversee Dropout’s end-to-end production pipeline and support the delivery of a “consistent slate of high-quality programming aligned with Dropout’s brand and creative vision.” Her credits include work for major networks such as ABC, NBC, VH1, MTV, HGTV, E!, and Food Network, with notable projects including “Below Deck,” “Cupcake Wars,” the Critics Choice Awards, and the American Music Awards.
Findley is a Disney vet who comes to Dropout with a background in comedy and animated series development, programming, and strategy and has worked on multiple Annie and Emmy-award-winning projects, such as “Disney Mickey Mouse,” “Big City Greens” and “DuckTales.”
Kaller has an extensive background in late-night TV, most recently producing the Emmy award winning shows John Mulaney’s “Everybody’s in LA” and “The Late Late Show with James Corden.” A CollegeHumor alum, Kaller has created and developed series and films with HBO Max, iHeart Media, Aggregate Films and Mar Vista Entertainment.
Most recently supervising producer, Hardin has been upped to director of production at Dropout after nearly nine years with the company. In her new role, she will oversee physical production across the company’s original comedy programming, working closely with creative leadership to support creator-driven storytelling. Harden is counted by the Dropout leadership team as “instrumental in scaling Dropout’s production operations and long-term infrastructure.”