She Was Told She Was Too Quirky for Mainstream. She Made $1 Billion.

She Was Told She Was Too Quirky for Mainstream. She Made $1 Billion.

Zooey Deschanel was told her personality was too niche.
Too quirky. Too indie. Too specific.
500 Days of Summer — cult classic overnight.
New Girl — most streamed comedy for three consecutive years.
Built Hello Giggles media company simultaneously.
Sold it for $30 million.
Said — niche just means you found your people before everyone else did.
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