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Nearly as well-known for her blond hair as her catchphrase, “That’s hot,” The Simple Life star Paris Hilton was nearly unrecognizable out and about this week, thanks to a new beauty transformation. The star was photographed with her two children at the Traverse City Cherry Festival in Michigan, where she subtly debuted flowing chestnut brown waves under a tan bucket hat.
“Healing my inner child while creating the sweetest core memories with my #CutesieCrew at the Cherry Festival,” Hilton writes in an Instagram caption about the experience. To complement her new brunette hair look and stylish summer hat, the star opted for angular white sunglasses, a billowing floral dress, and easy ballet flats with bow detailing. While Hilton rarely strays from her signature icy blond, this new hair change isn’t the first time she’s been seen as a brunette. The star recently paired dark hair with side-swept bangs while walking Gucci’s 2027 Resort runway last May and again during another family visit to Disneyland in 2025.
Paris Hilton walks the catwalk at Gucci Resort 2027Launchmetrics Spotlight
Whether Hilton is testing out a new beauty look for the foreseeable future or just trying to keep a lower profile while out in public with her family, Bazaar editors will continue following the star’s emerging hairstyles as they evolve.
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