Trans influencer Jools Lebron who was the face of a sold-out e.l.f. Cosmetics campaign earlier this year talks about her confusion and disappointment at the company’s decision to partner with Matt Rife



    Posted by Gato1980

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    3 Comments

    1. Fauxmoi-ModTeam on

      Hi OP: please add a link to your source in response to this comment! If you are submitting from Twitter, Meta, TikTok or tabloid sources, we will verify the source and then remove the comment.

    2. unique_plastique on

      She’s literally right, a lot of people are feeling betrayed by this. There’s absolutely no reason to have him, what brand alignment do they have? I’ve been seeing other influencers under the elf “apology” ask to be taken off their PR list

    3. Ifonliesandjusts on

      I just don’t understand whose idea this was? They have jools and Heidi in closet than just throw in Matt rife? Like who is the audience they are trying to target with this ??

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