Claudia Winkleman has become a fan-favourite on The Traitors with viewers keen to replicate her outfit choices

    17:00, 15 Oct 2025Updated 20:40, 15 Oct 2025

    Claudia Winkleman at the launch of BBC's Celebrity Traitors, at the Electric Cinema in London. Picture date: Thursday October 2, 2025. ... 02-10-2025 ... Photo by: Ian West/PA Wire.URN:81848162ClaudiaWinkleman’s outfits on The Traitors were inspired by her favourite Royal Family member(Image: PA)

    Claudia Winkleman’s favourite member of the Royal Family helped inspire her persona on the Traitors. The murder-mystery series has become a hit with viewers since it launched three years ago.

    It has even led to a celebrity edition featuring the likes of comedian Alan Carr, Olympian Tom Daley, television presenter Jonathan Ross. Claudia has also become a fan-favourite on the show as the tartan-clad host.

    And she says Princess Anne was part of the inspiration behind her look. The Princess Royal herself is considered a hit with the British public, regularly ranked among the most popular royals.

    READ MORE: Celebrity Traitors LIVE: Kate Garraway and Niko Omilana blindsided after bombshell twist

    Speaking to Hello! Claudia explained: “We went quite Miss Trunchbull and Morticia [Addams], with a nod to Princess Anne, who’s our favourite.”

    Claudia’s wardrobe on The Traitors was styled by Sinead McKeefry. The star added: “Sinead went: ‘Are we going for a bit of taffeta?’ and I’m going to be honest, I went overboard with that.”

    Claudia Winkleman Claudia’s cape coat has become popular with fans(Image: BBC)

    Claudia’s outfit choices on the show have been the envy of viewers. Mixing high-profile designer brands with independent labels, her style has been described as “gothic glam meets power dressing”.

    Sinead told Grazia magazine that she regularly has had people asking for a “Claudia in The Traitors look”. She added: “I think because [Claudia and I] enjoyed being back in the process, we had our inspirations and knew what our look wanted to be… Ronnie Corbett meets Princess Anne meets Madonna (in the Guy Ritchie days!)”

    Claudia’s daring silhouettes and bold outer layers became a talking point during last year’s series with fans keen to replicate the style. Her cape coat has become a wardrobe staple too, offering a perfect way to layer your outfit.

    The Celebrity TraitorsClaudia won a BAFTA for The Traitors(Image: BBC/Studio Lambert/Euan Cherry)

    It isn’t just Claudia’s wardrobe that has been a hit on The Traitors either. Fans have been won over by her theatrical style, which led to her winning the BAFTA TV Award for Best Entertainment Performance in 2023.

    Claudia recently admitted she was “scared” when the show landed a celebrity edition. Speaking to the BBC, she said: “I was scared. Only because I’m in love with this show and I wanted to keep it small. Once a year or maybe once every two years felt like enough. My bosses thank goodness ignored everything I said.”

    EDINBURGH, SCOTLAND - SEPTEMBER 26: Princess Anne, Princess Royal arrives at the Scottish Parliament to unveil a new portrait of King Charles III, taken by photographer Millie Pilkington, during a visit to the Scottish Parliament Building, Holyrood, on September 26, 2025 in Edinburgh, Scotland. (Photo by Andrew Milligan - WPA Pool/Getty Images)Princess Anne inspired Claudia’s outfits(Image: Getty Images)

    With the show boasting a plethora of famous faces, Claudia says there was one that had her “welling up”. She added: “I could barely breathe when I saw them all in the Highlands. I’m such a fan of every single one of them.

    “The whole team were just in awe, it was hard not to scream ‘you’re here!” When I talked to Stephen Fry I almost welled up, I told him “this was my dream”. We’re incredibly lucky to have the cast that we have. Each one of them is tremendous.”

    Celebrity Traitors continues at 9pm on BBC One

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