With each album, Taylor Swift’s style game gets an upgrade. Whether Taylor Swift is in dark and edgy “Reputation”-era outfits or in her whimsical “Lover” mode, she loves going all out with expensive pieces. There aren’t enough words to chronicle all of her high-end looks, but if we dissect some of her most famous outfits, we can get an idea of her opulent taste. For the “Willow” music video, Swift appeared in a Zimmerman dress that cost $2,650, $8,950 pearl earrings, and a $1,225 tiara. Her favorite brands seem to include Stella McCartney, whose $2,875 plaid coat she wore on the cover of her “Evermore” album, Louis Vuitton, and Versace, among others.
In 2024 alone, Swift kicked off the year by wearing diamond earrings with a price tag of over $108,000 at the Golden Globes. She was also spotted out and about in New York City on one occasion with a $2,650 YSL purse, and on another with $2,450 Jimmy Choo x Jean Paul Gaultier boots. The same month, she was seen in a hooded maxi from The Row, valued at $3,350, and holding the Petite Malle Louis Vuitton bag, worth up to $10,500.
Other standout pieces from the year include a Jacquie Aiche ring worth $6,250, not to mention a lavish display of jewels worn to the Super Bowl. To support beau Travis Kelce, Swift was adorned in $18,000 worth of jewelry from Stephanie Gottlieb and Shay Jewelry. Then, there was the first Kansas City Chiefs game of the new season, where the “Red” singer was decked out in accessories worth $67,000. To top it off, Swift received her engagement ring from Kelce in August 2025, with the old mine-cut diamond, reportedly up to 10 carats, estimated to be worth around $1 million (via Marie Claire Australia).