Jane has wrapped for the late Queen, trained the King’s Chief of Staff and delivered wrapping services for Harrods and Selfridges

    Laycie Beck Senior Reporter

    04:00, 25 Dec 2025

    Jane Means wrapping a presentJane Means wrapping a present(Image: Jane Means)

    Three decades ago Jane Means started a gift wrapping business at her kitchen table, and, despite critics telling her it would never work, she now gift-wraps for celebrities and members of the Royal Family. Ms Means is known as the ‘gift wrap guru’ and now runs her business from Bracebridge Heath, with her head office and craft workshops just outside Lincoln.

    Since launching in 1995 Jane has wrapped a present for the late Queen Elizabeth II, trained the King’s Chief of Staff and delivered luxury wrapping services for world-renowned brands like Selfridges, Harrods, Chanel and Fenwick.

    Ms Means said: “I am very proud that a business which began at the kitchen table has taken me all over the world, yet my base and my heart are still here in Lincolnshire.

    “Marking 30 years felt like the right moment to thank the local community that has supported me from the start, and to share a little of what I am seeing in the world of Christmas style for 2025.” In addition to her luxury gift-wrapping services, Ms Means has also designed her own ranges of wrapping paper and ribbon, which she sells online but also wholesale to customers around the globe.

    Three decades ago Jane Means started a gift wrapping business at her kitchen tableThree decades ago Jane Means started a gift wrapping business at her kitchen table(Image: Jane Means)

    She has also hosted high-profile masterclasses at venues such as The Dorchester in London, and thousands of people have taken her ‘Wrap with Jane’ online course and watched her social media tutorials. She added: “For many of my corporate and private clients, the wrapping is now just as important as the gift.

    “People want something that feels and looks personal the moment it is handed over.” Speaking about upcoming trends for wrapping presents Ms Means believes that deep greens and rich reds will be popular this year with soft gold accents, advising people to think of two colours that work well together – one of which metallic, and then choosing a velvet or satin ribbon for the bow.

    She also thinks less people are going for the bright pillar-box red, and the deeper heritage red gives a more rich and grown up presence. Ms Means thinks next year this shade will be dominate across wrapping, ribbons and Christmas table settings.

    Jane MeansJane Means(Image: Jane Means)

    Ms Means also encourages people to consider botanical finishing touches, such as using a sprig of foliage tucked into the ribbon to make a gift look luxurious and sustainable. She also confirmed that handwritten tags, wax seals and personalised colour combinations are firmly back.

    Ms Means says one handwritten element per gift, even if it is just the tag, instantly makes a present feel more considered.

    She said: “The overall look for Christmas 2025 is calmer, more thoughtful and more nostalgic. People are moving away from throwaway novelties and back towards simple, timeless colours and details that feel like they could have come straight from an old Lincolnshire country house.”

    He runs a range of hands-on gift-wrapping courses in Lincolnshire and London, and her workshops attract everyone from beginners to professional stylists, and cover skills such as precision wrapping, working with luxury materials, ribbon techniques, creative folds and sustainable gift presentation.

    She also offers corporate training, private one-to-one sessions and seasonal masterclasses which regularly sell out months in advance.

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