Rather than waiting until January to hit the reset button on her look, Bella Hadid got a jumpstart on her new-year-new-you transformation by debuting a dramatic new hair color during the final days of 2025. On Dec. 29, the supermodel was spotted out on a coffee run in Aspen with fresh icy platinum blonde hair. While Hadid has been honey blonde since the Cannes Film Festival in May, this is her boldest — and lightest — color to date.
On her outing, Hadid’s long frosty strands were topped with a Poncho Outdoors baseball cap. She also fully leaned into the après ski vibes of the Colorado ski town with her off-duty outfit that consisted of a Valentino fur coat, black leggings, and tall camel UGG boots. She accessorized her look with a red vintage Chanel caviar tote bag with a matching bandana tied around the strap.
As far as mid-winter hair transformations go, the inclination is to opt for warm, rich shades in lieu of going lighter. While Hadid’s switch-up breaks the status quo, she’s also incredibly on trend — but would you expect anything less from a Zillennial style icon?
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Bella Hadid Platinum Hair
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@nikotyler/Backgrid
Natalia Rojas, a senior colorist at NYC THE TEAM, previously told TZR that icy beige blondes are having a moment this winter. Consider Hadid’s color the bold supermodel take on the trend.
With 2026 having just officially begun, take Hadid’s unexpected hair change as a sign that the year ahead will be overflowing with exciting beauty moments.
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