Interior of a walk-in closet showcasing neatly arranged clothing. (Adobe Stock Photo)

February 03, 2026 10:54 AM GMT+03:00

According to a report by Turkish media outlet Sabah, a new luxury trend has gained popularity among celebrities: hiring professional stylists to organize wardrobes and manage clothing combinations.

The report states that well-known figures are paying between ₺50,000 and ₺150,000 ($1.149,50 and $3.448,50) for these services, depending on the size of their closets and the scope of the work involved.

Turkish actress Hande Ercel photographed during her visit to Positano on the Amalfi Coast, Italy, July 23, 2025. (Photo via Instagram/@handemiyy)

Turkish actress Hande Ercel photographed during her visit to Positano on the Amalfi Coast, Italy, July 23, 2025. (Photo via Instagram/@handemiyy)

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Stylists offer comprehensive wardrobe services

Professional wardrobe organizers visit celebrities’ homes on pre-arranged dates and systematically arrange clothing based on color harmony, style and frequency of use. Beyond folding and organizing garments, the stylists also create ready-to-wear combinations and provide personalized fashion advice, aiming to simplify daily dressing routines for their clients.

The report names several figures from the entertainment and sports worlds who have reportedly used these services. Among them are actors Hande Ercel, Gamze Ercel, Pelin Akil, singer Merve Ozbey and football players Nuri Sahin and Cenk Tosun. The report also notes that celebrities with busy schedules and frequent public appearances are particularly inclined to seek professional wardrobe assistance.

February 03, 2026 10:54 AM GMT+03:00

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