Ziggy Chowdry, hell-raisers The Prodigy’s first ever manager who helped catapult the electro icons to global success, died on Thursday, February 26 at the age of 60
The Prodigy have paid tribute to their first manager Ziggy Chowdry(Image: Getty Images)
The Prodigy have paid an emotional tribute to the band’s first-ever manager, whose death has been announced. Ziggy Chowdry died at the age of 60, almost seven years on from the loss of iconic frontman Keith Flint. The Firestarter hitmakers, who formed back in October 1990, say they are devastated at the news – describing him as a “force of nature” in a heartfelt Instagram message.
They posted: “RIP Ziggy. He was our first manager back in 91 and got us our first gig in the 4 Aces, Labyrinth, Dalston. He was a force of nature. Sad news. Rest in peace Zig. Respect LH and M x”. Chowdry took the job on after encountering the act whilst operating as a local promoter.
Following initial headline-grabbing performances in 1991, the electronic dance group broke through with singles Charly and Everybody In the Place, before establishing themselves as a dominant presence in the 1990s with tracks including Firestarter and Breathe.
Ziggy Chowdry played a huge part in the group’s success (Image: FACEBOOK)
Ensure our latest headlines always appear at the top of your Google Search by making us a Preferred Source. Click here to activate or add us as your Preferred Source in your Google search settings.
Ziggy served as the outfit’s inaugural manager after encountering them whilst operating as a local promoter. Following those initial performances in 1991, the act broke through with singles Charly and Everybody In the Place, before establishing themselves as a dominant presence in the 1990s with tracks including Firestarter and Breathe.
They subsequently secured seven number one albums and collected two BRIT Awards. Their manager’s passing arrives with fans still mourning founding member Keith Flint, who died in 2019 aged 49.
Remaining members Liam Howlett and Maxim are scheduled to perform four major outdoor concerts this summer, following a 12-date arena tour throughout the UK and Ireland in April and May.
Speaking to NME in November, Howlett said: “Every time we go out for a new tour or big shows like this, we spend a lot of time talking about what is possible – how can we make it better.
“We always try to make sure things are different and moving forward, but always delivering the punch, which it will.”
Meanwhile, Liam also promised new music this year, whilst insisting Flint will always be “deeply ingrained” in their sound. He said: “Before, I described our sound as ‘evil rave’. This time the new tunes sound like ‘f*****’ evil rave’.”
The new material will mark the band’s first collection since 2018’s No Tourists, whilst they had begun work on an LP before Flint’s death.
He added: “Keef will forever be deeply ingrained in The Prodigy sound. People will feel that when they hear our new music. When I’m writing beats in the studio, he’s always there in my mind, punching the air, spittin’ and snarlin’ in the background.”
Like this story? For more of the latest showbiz news and gossip, follow Mirror Celebs on TikTok, Snapchat, Instagram, Twitter, Facebook, YouTube and Threads.