There are LEGO Olivia Rodrigo sets and they are… not bad! #NotSponsored

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    24 Comments

    1. Definitely not the target audience here but it’s odd they’re not testing the waters by seeing how one set sells before doing more

    2. So, it seems like Lego has licensing deals with Interscope or one of those management companies because Pharrell is also on her label, as is BTS.

      So with that in mind, don’t be surprised if they try this line with U2 or Elton John for the older crowd. Or the real dream Tame Impala, Blink 182, or Weezer.

    3. It feels really weird that they are pushing out FIVE of these for one artist in one go, even if it's a popular one. It's as if they couldn't choose between the prototype proposals and just decided to put all of them into production and hope for the best. But it does show their confidence in the concept. Let's see how it goes, I wouldn't have a clue.

    4. I don’t buy the Lego flowers that don’t come with a base anymore because it’s just too much effort making it look natural in a vase that actually looks good

    5. I’ve always wanted more Lego music stuff. If everything will be displayslop, make it things I like 😂. The art dot sets (Beatles, Elvis) were what they were and the Rolling Stones set was more creative but maybe a little too big and expensive. Yellow Submarine was perfect and would probably sell like crazy if they remade that today with their more adult collector audience. BTS was something I thought would kill music based Lego sets for a while with how poorly it sold, mainly because it just wasn’t a good looking build. But I’m glad they’re revisiting music now.

      I’m not sure I would’ve done a whole wave for one artist though. Maybe for someone like Taylor Swift with a fanbase conditioned to buy everything. I still think these could do alright. I’d love to see more in the future from other artists but not quite so many sets. Sabrina Carpenter is another obvious pick but I’m not sure what builds could be done outside of generic music stuff like what we’re already seeing here. I’m sure the focus will be on pop girls right now to target women aged 10-25 but I’d also love to see the line expand beyond that too. My big picks would be a Gorillaz set (either a plastic beach micro set or a spec champions style Geep) and another Beatles set (submarine remake, rooftop build, or maybe go the botanical route and recreate the Sgt Pepper Beatles flower logo). Or maybe even just a McCartney Hofner bass set in the style of the Olivia guitar.

    6. These minifigs are the quality level every set should be getting. These sets aren't for me but there's a lot of cool techniques and pieces in there. Love that little secret dressing room in the guitar. I'm guessing it's very simple but I wanna see the mechanism in the phonograph, particularly if it automatically engages the needle arm.

    7. The flower set adds some nice color to the Flower sets I already have, and the minifigures look cool and have some nice prints, Ill probably pick up a couple of those when the hit the market, but I am 100% not the target audience, never even heard of this person before I saw this video. So I can treat the flowers as just another botanicals, and ignore basically everything else