Alex and Ani is turning some of the “Twilight” Saga’s most memorable moments into jewelry. The American brand’s first officially licensed collection tied to the franchise includes references to “You better hold on tight, spider monkey,” Team Edward versus Team Jacob and the viral “hoa hoa hoa” moment.
Alex and Ani x “Twilight”
Courtesy of Alex and Ani
“Great collaborations should feel like they were made by fans, for fans,” Prita Kumar, chief executive officer of Alex and Ani, said in an exclusive statement provided to WWD.
“Our team thoughtfully incorporated iconic imagery, memorable quotes, and even a few cheeky nods to the scenes that fans have lovingly turned into cultural favorites. The collection is designed to spark the deepest level of youthful nostalgia while giving customers pieces they can wear, layer and treasure for years to come.”
Alex and Ani x “Twilight”
Courtesy of Alex and Ani
Facilitated by IMG Licensing, Alex and Ani’s “Twilight” Saga Collection spans statement lockets, necklaces, bracelets, rings and key chains featuring references to the film series.
Among the collection’s designs, charms depicting the memorable “You better hold on tight, spider monkey” scene between Bella Swan and Edward Cullen, played in the films by Kristen Stewart and Robert Pattinson, appear on lockets and key chains.
Alex and Ani x “Twilight”
Courtesy of Alex and Ani
Team Edward and Team Jacob designs recall fan-led debates from the aughts and early 2010s, and a design inspired by Bella’s engagement ring are also standouts from the pop culture-inspired collection. Even the viral “hoa hoa hoa” moment associated with the film’s soundtrack gets the keychain and bracelet treatment.
Pieces in the collection retail from $38 to $68. The launch marks Alex and Ani’s first “Twilight” Saga assortment, with additional styles planned for later in 2026.
Alex and Ani x “Twilight”
Courtesy of Alex and Ani
The “Twilight” Saga Collection extends Alex and Ani’s recent push into jewelry inspired by established pop culture and literary fandoms. In June 2026, the American brand debuted its jewelry collection tied to Sarah J. Maas’ viral “A Court of Thorns and Roses,” beginning with a Night Court-inspired drop. Other pop culture-inspired collections include a Polly Pocket curation that launched in August 2025.