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    Rare Beauty by Selena Gomez made $540 MILLION in 2024 and raised over $20 MILLION for charity which benefited 2 million people. The brand is now worth $2.7 BILLION
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    Rare Beauty by Selena Gomez made $540 MILLION in 2024 and raised over $20 MILLION for charity which benefited 2 million people. The brand is now worth $2.7 BILLION

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    10 Comments

    2. 8rand0m on

      It was really profiting off of the already popular South Korean skincare and beauty brands long before Rare Beauty came out. Selena just made it popular in the US.

    3. Illustrious-Pound266 on

      The combined wealth of Selena Gomez and Benny Blanco must be crazy. They are a power couple, for real.

    4. JoJCeeC88 on

      With all the ALL-CAPS in the headline I would not be surprised if she and Benny combined made A GORILLION DOLLARS.

    6. intoxicatedmidnight on

      What is y’alls favorite Rare Beauty product? Looking to make my first purchase and I can’t decide.

    8. comelycosmos on

      amazing accomplishment but doesn’t change the fact that the rare impact fund is very sketchy and lacks transparency on what they are actually using the money for.

    9. FrostingStrict3102 on

      20 million is 0.74% of 2.7 Billion, and 3.7% of 540 Million.

      Just for those who like to keep the same energy when criticizing people for donating what amounts to pocket change and rounding errors.

      For a company that has yet to report a slowdown in sales, and someone who is outspoken as wealthy as Gomez is, 20 mil…? they make that every 2 weeks.

    10. Chaoticgood790 on

      didnt they have an issue with not paying their employees recently? if so this is gross

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