Starbucks Apologizes Over Viral Bearista Cup Obsession | E! News

Starbucks Apologizes Over Viral Bearista Cup Obsession | E! News

Starbucks is brewing up an apology after fans of the coffee chain expressed disappointment about not being able to buy one of the viral 20 ounce bear-shaped iced coffee cups after they hit shelves November 6th. Starbucks publicly apologized for the lack of supply for the item, telling people in a statement November 6, quote, “The excitement for our merchandise exceeded even our biggest expectations. Despite shipping more barista cups to coffee houses than almost any other merchandise item this holiday season, the Barista Cup and some other items sold out fast.” They continued, quote, “We understand many customers were excited about the Barista Cup and apologized for the disappointment this may have caused. The Seattlebased chain did not mention how many cups, which came with a green and white reusable straw to match the bear’s Starbucks green beanie, were initially produced or if there would be any kind of restock. Although, they did add that there will be quote, “More exciting merchandise coming this holiday season.” The hiccup comes as Starbucks Workers United has authorized an open-ended strike that could begin on Red Cup Day, November 13th, one of the coffee chains biggest sales days of the year, over stalled contract negotiations. [Music]

Starbucks cleared the air following uproar from loyal fans of the coffee chain who missed the opportunity to get their hands on the viral bear-shaped holiday cup after it sold out immediately Nov. 6. Full Story: https://www.eonline.com/news/1424759/starbucks-apologizes-for-sold-out-bearista-cup

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