Welp! Never gonna buy from this company who I never heard of until just now, also what kinda name is Cupshe anyway?!
hiiexist4444 on
WHAT THE FUCK??
Potential_Buy1197 on
Wtf, I bought a swimsuit from them once. Certainly never again
Femme-O on
The fact that they took the time out to randomly post two black girls strutting down their runway after this happened is CRAZY. 😑
TsunamiWombat on
The company of course will disavow Sophie and can her but we know she just made the mistake of saying their quiet part outlook (and in writing)
princess_peach_85 on
Clearly they must be destroyed now! Get fucked Cupshe
Nairo_bees on
Cupshe for those asking is like a shein. Back in the day we had those cheap terrible brands like that, Zaful, Romwe, etc. Another cheap & terribly made “clothing” brand
snarkyvirgo on
their designs are already ugly enough to ensure they wouldn’t get my business, this just seals the deal
84th_legislature on
i bought a swimsuit from them once and the quality and fit both sucked. absolute landfill fodder company.
Reluctantziti on
I’m sure this happens euphemistically all the time but being so blunt is what is going to get this girl fired, not the actual discrimination.
chickennoodle477 on
RIGHT AFTER I BUY FROM THEM ARE YOU KIDDING
it’s becoming harder everyday to avoid these awful companies
SitchChick on

VintageCamSeller98 on
So there’s just really no shame in being a racist, bigot, nazi, evil anymore?

realtrashvortex on
Man, That’s So Raven literally made an episode about this
Particular-Leg-8484 on
The way I ran so fast to the comment section on their IG 🫢
Also, for a page with 1.5 mil followers they sure have a disproportionately low like/comment engagement on all their posts. Super sus
TruGlubGlub on
Maybe this is proof to folks that black models and influencers DO NOT have the same chances of success. People being more flabbergasted that it is in writing than it being said at all is sending me. They say this face to face and coach their hiring managers to act the same all the time.
PoliteQueef on

POSH9528 on
Now the proverbial masks are lifted and we know without a doubt how these companies, and people roll, we should NEVER give them our business. EVER. Although I hate the current times we are living in, I am glad people are being exposed for their racism, bigotry and homo and transphobia. So that when things are righted and the current administration is no longer in office, I’ll remember who supported it, and him wholeheartedly. So that when they try to distance themselves, I can remind them of where their true allegiance lied.
Relevant_Style4164 on
The year keeps changing, but some mindsets stay stuck
therakel749 on
7:01 am, Sophie? Maybe have a cup a coffee before firing that one off.
VeganMinx on
Really disappointing because I do a summer bikini haul from there yearly. My Black ass will never “collab” with CupShe ever again.
Spence52490 on
Just another day for back women sadly.
ProperBingtownLady on
I’ve always hated their name too. wtf does Cupshe even mean
StoreHistorical9175 on
what the fuck
edit: obsessed with all the negative comments on their instagram
baldtrees on
Is this the 1950s what’s going on?
uodua on
So disgusting.
kakashi_hotcakes on
i had never heard of this brand but one google search alone tells me this has probably always been their policy and they’re finally comfortable saying it out loud. they seriously have the least diverse models and influencers i’ve witnessed in years.
if you don’t want to waste your time googling them, it’s 100% skinny white women, with the exception of one (1) skinny asian woman. i can almost guarantee that this has always been their policy, but they’re okay with saying the quiet part out loud now given the social climate.
woulddie4gregsanders on
Knowing nothing about Cupshe I ordered a swimsuit from them this week to treat myself (because I don’t usually buy nice swimwear)… it’s not even reached me yet and I regret it lol
DrizzleCore604 on
If there’s one positive that comes out of the current political environment, it’s that all the horribles who used to keep quiet have vocally and loudly exposed themselves for who and what they are. And we’ll remember.
barrhavenite on
“Best,” Incredible.
james2183 on
Sophie will take the fall and the company will deny they’re racist even though we know the truth
LimiaKentledge on
lol if you go to their website and not their ig there is not a single black person on their home page
Terrariant on
It’s true if you go to their website it’s all white women…
35 Comments
Why the fuck would you put that in writing
Welp! Never gonna buy from this company who I never heard of until just now, also what kinda name is Cupshe anyway?!
WHAT THE FUCK??
Wtf, I bought a swimsuit from them once. Certainly never again
The fact that they took the time out to randomly post two black girls strutting down their runway after this happened is CRAZY. 😑
The company of course will disavow Sophie and can her but we know she just made the mistake of saying their quiet part outlook (and in writing)
Clearly they must be destroyed now! Get fucked Cupshe
Cupshe for those asking is like a shein. Back in the day we had those cheap terrible brands like that, Zaful, Romwe, etc. Another cheap & terribly made “clothing” brand
their designs are already ugly enough to ensure they wouldn’t get my business, this just seals the deal
i bought a swimsuit from them once and the quality and fit both sucked. absolute landfill fodder company.
I’m sure this happens euphemistically all the time but being so blunt is what is going to get this girl fired, not the actual discrimination.
RIGHT AFTER I BUY FROM THEM ARE YOU KIDDING
it’s becoming harder everyday to avoid these awful companies

So there’s just really no shame in being a racist, bigot, nazi, evil anymore?

Man, That’s So Raven literally made an episode about this
The way I ran so fast to the comment section on their IG 🫢
Also, for a page with 1.5 mil followers they sure have a disproportionately low like/comment engagement on all their posts. Super sus
Maybe this is proof to folks that black models and influencers DO NOT have the same chances of success. People being more flabbergasted that it is in writing than it being said at all is sending me. They say this face to face and coach their hiring managers to act the same all the time.

Now the proverbial masks are lifted and we know without a doubt how these companies, and people roll, we should NEVER give them our business. EVER. Although I hate the current times we are living in, I am glad people are being exposed for their racism, bigotry and homo and transphobia. So that when things are righted and the current administration is no longer in office, I’ll remember who supported it, and him wholeheartedly. So that when they try to distance themselves, I can remind them of where their true allegiance lied.
The year keeps changing, but some mindsets stay stuck
7:01 am, Sophie? Maybe have a cup a coffee before firing that one off.
Really disappointing because I do a summer bikini haul from there yearly. My Black ass will never “collab” with CupShe ever again.
Just another day for back women sadly.
I’ve always hated their name too. wtf does Cupshe even mean
what the fuck
edit: obsessed with all the negative comments on their instagram
Is this the 1950s what’s going on?
So disgusting.
i had never heard of this brand but one google search alone tells me this has probably always been their policy and they’re finally comfortable saying it out loud. they seriously have the least diverse models and influencers i’ve witnessed in years.
if you don’t want to waste your time googling them, it’s 100% skinny white women, with the exception of one (1) skinny asian woman. i can almost guarantee that this has always been their policy, but they’re okay with saying the quiet part out loud now given the social climate.
Knowing nothing about Cupshe I ordered a swimsuit from them this week to treat myself (because I don’t usually buy nice swimwear)… it’s not even reached me yet and I regret it lol
If there’s one positive that comes out of the current political environment, it’s that all the horribles who used to keep quiet have vocally and loudly exposed themselves for who and what they are. And we’ll remember.
“Best,” Incredible.
Sophie will take the fall and the company will deny they’re racist even though we know the truth
lol if you go to their website and not their ig there is not a single black person on their home page
It’s true if you go to their website it’s all white women…
https://i.redd.it/la6owhkmui5h1.gif